Brought to you by:
Social Media
Social Selling: The Sales Strategy that Will Lift your Marketing Success
| Download the recording | Download slides in PDF |
What happens to your prospects once they reach the sales team? While companies rush to implement social marketing strategies, many sales teams are left with little knowledge of how social media can impact their pipelines. Social selling allows marketers to bring highly qualified leads to their sales teams, and empowers salespeople to win deals in today's social environment. Discover how marketers in social selling organizations run more effective campaigns, unearth the best prospects, and promote social strategies that stick.
In this webinar you will learn:
- Where to start: Which social strategies will help you find the right prospects?
- Rise above the noise: How can social media help you reach prospects with relevant messages?
- Grow relationships: How can you nurture prospect and customer relationships with social media?
Click here to view a product demo provided by InsideView.
Presenter
Koka Sexton
Director of Social Strategy, InsideView
Koka Sexton, Director of Social Strategy at InsideView, is one of the most recognized social experts in the technology industry. With ten+ years of sales experience and a passion for social media, Koka is the perfect evangelist for social selling, a topic that he promotes through national speaking engagements and InsideView's newest social media endeavor: Social Selling University. Koka's expertise extends beyond his endless knowledge of social networks into his skill at employing them to drive lead generation, create new opportunities, and engage customers.
Moderator
Mike Angiletta
President, Online Marketing Connect
Mike Angiletta serves as President of Online Marketing Connect, the company behind leading online marketing education properties including the Online Marketing Summit, the Online Marketing Institute and the recently launched Online Marketing Blog Network. Mike has been trailblazing in the web space since its earliest days having created the first “live blog” of a court case as well as the largest financial industry affiliate network.
Mike most recently served as VP of Marketing for D&M Holdings, a leading global holding company of high-end home electronics brands. Prior to D&M, Mike started an online advertising software company and was fortunate enough to sell it. Before that, Mike was an early employee of NextCard Internet Visa - a pioneer in the online marketing space.